I made this video around 6 hours after hearing the announcement of 12 tons of Kit Kat missing, just before it actually went viral, and my video also enjoyed and got engaged on my social platforms.

This show how quick AI can help to turn a sudden sparked idea into animated content, from zeto to one in a blink – I means in short time, not really in a blink.

This is my character. I built everything necessary around him already so I can quick react, attach the character to any trends. But yes, we still need to think how to slip the character of the brand in naturally, no hustle, not too to lame, and that’s why we need creatives, we need their thought and wittiness.

Some behind-the-scene shots of Lai1 on set in Phan Thiet, Binh Thuan (no, of course).