New CC is a trusted construction company which constructed several industrial areas all-over Vietnam. Accommodation service is a new territory for them to provide to foreign technical specialists, professional expats (mostly from Japan, Singapore and Korea) when they come to work short or long-term at factories.
We think of birds, the birds that travel very far from their home to complete a mission, to archive a goal, just like those far-from-home expats. And birds will build their nests on the most strong and stable tree.
Tree has been used in many cultures from ancient, especially Asian’s cultures as a symbol to represent ‘home’, a safe place to stay of many species, including human, a root of life. Then we craft New CC tree as a beacon as a home.
At the end of the day, who can resist to fall asleep under a tree with softly breezes? I can’t either.