Lacoste – Crocodile Inside, The Film

‘Man. I feel very stressful and desperate. I wanna quit my job, close the agency and retire right now..’

– Said a poor Art director when see this film at the first time.

CREDITS

Client: Lacoste
Client Management: Sandrine Conseiller, Amandine Morel, Mylène Atlan, Amandine Delcour
Agency: BETC
Agency Management: Bertille Toledano, Gaëlle Gicqueau, Fanny Buisseret
Executive Creative Director: Rémi Babinet
Creative Directors: Aurélie Scalabre, Olivier Aumard, Damien Bellon
Art Director: Aurélie Scalabre
Copywriter: Olivier Aumard
Assistant Art Director: Jessica Fecteau
Music Creative Director: Christophe Caurret
Strategic Planning: Philippe Martin-Davies
Internal Production: General Pop – Fabrice Brovelli, Karim Naceur, Slim Trabelsi
External Production: Iconoclast – Charlotte Marmion
Directors: Megaforce
Sound Production: Iconoclast Publishing
Music: L’Hymne À L’Amour – Edith Piaf
First Broadcast: 19 Mai 2019
Media Plan: TV, Cinema, Inflight, Digital, Social Media
Available Formats: 98s, 60s, 30s, 15s, 6s
Head of Media: Havas Media International

Full article on Muse by Clio.

The making of.

P.S: He DID quit.

Vinamilk YOLO ice-cream

layout_aug6

The key visual of Vinamilk YOLO we worked on a few months ago with Wolowski & Partners based in Poland. We bring the character which original drawn by BT Studio on packs into life with a bit 3D-ish, more polished, in dynamic posing in order to demonstrate the vibe, the young-fulness of the teenagers in the skate park.

Advertiser: Vinamilk | Agency: Ogilvy | ACD & Art Director: Vuong Nguyen | Illustration: Wolowski & Partners, Poland

 

Miền Nam hoang dã | paper cut

‘Miền Nam hoang dã’ lấy cảm hứng từ câu ca dao nói về vùng đất Nam Bộ thời khai hoang. bài cắt giấy dùng bàn tay gỗ mẫu làm canvas. Kết hợp hoạ tiết chân chim tượng trưng cho phần đất, và hình ảnh cá sấu và rắn tượng trưng cho sông nước, đầm lầy.
Cà Mau khỉ khọt lên bưng.
Dưới sông sấu lội, lên rừng cọp um.
mnhd-05

mnhd-01.jpgmnhd-02mnhd-03mnhd-04